Launched in 2011, this highly successful portfolio sells a range of fully printed apparel and activewear through ten established and distinct brands.
The company pioneered the fully printed clothing niche and its 5 full-print brands have quickly grown in popularity and achieved over $35M USD in sales since 2018. In fact, the company’s brands account for almost 50% of the global full-print market.
In addition to its quality brands, the company has an impressive tech stack. The company has developed its own, ecommerce platform that scalable, customizable, and integrated with external marketplaces. This platform could be further developed as a stand-alone SaaS product.
The company has also developed a custom ERP system and B2B platform that gives graphic artists the ability to order custom, print on-demand fabrics.
Starting with its own ecommerce shops (81% of revenue), the owner quickly grew the business before diversifying sales channels with the addition of 3rd party marketplaces (17%) and then later wholesale (2%). The business has also grown through acquisition.
This business is poised for continued growth with an estimated $13.5M in revenue for 2022 and a high average order value (AOV) of $74 (this varies by brand). Additionally, the brand has substantial brand loyalty and nearly 28% of its sales are from repeat customers.
The company has 150+ employees and a skilled, experienced management team that is willing to stay on post-transaction. This will ensure a smooth transition and the retention of institutional knowledge/expertise.
It also owns a 38,000 sq ft office building where most of the operations and production processes take place.
The most promising opportunities for a new owner include expanding to additional marketplaces like Walmart & Amazon, using the in-house data and tools to launch new brands, and an increased focus on its fast-growing activewear brand.
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