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Business Valuation

Professional Valuation for E-Commerce & Digital

We support you with business valuations for various purposes – well-founded, transparent, and industry-specific.

Valuation for E-Commerce and Digital Companies

We know the specifics of e-commerce and digital businesses inside out. As experts with years of experience in business valuation, particularly from previous roles at international audit firms (Big4), we are well-equipped to support you with your company valuation – whether Amazon FBA, E-Commerce, SaaS, IT Company, or Affiliate Website.

From supporting individual valuation questions to complete valuation reports – we adapt to your needs. For long-term preparation, we recommend our Exit Readiness program.

Your support needs and valuation purpose can be discussed in an individual, free, and non-binding consultation with one of our valuation experts.

80+

Valuations & Transactions

Big4

Professional Experience

Purpose-Driven Reports

100%

E-Commerce Focus

Valuation Methods

Professional Reports by Purpose

Depending on the valuation purpose, we apply different recognized methods.

Discounted Cash Flow (DCF)

Future-oriented valuation based on expected cash flows – ideal for high-growth companies.

Sale & Capital Raising

Income Approach

Classic method for determining enterprise value based on sustainable earnings.

Succession & Reports

Multiple Method

Market-oriented valuation based on comparable transactions and industry multiples.

M&A & Quick Valuation

Simplified Income Method

Tax-recognized method for inheritance and gift tax purposes.

Tax Authorities

Short Report

Compact valuation presentation for internal decisions or initial orientation.

Quick Check

Formal Valuation Report

Comprehensive valuation report according to professional standards – when legal requirements demand it.

Legally Binding & Court-Proof
Valuation Purposes

What Do You Need a Valuation For?

Business Sale

Realistic price expectation for negotiations with potential buyers

Business Succession

Fair valuation for family transfers or employee participations

Tax Authorities

Valuation for relocation abroad, gifts, or inheritance

Capital Needs & Investors

Solid basis for funding rounds and investor discussions

Selected Valuation Mandates

Successful valuation projects for digital companies

VITAMAZE

Business Valuation

Sonnenglas GmbH

Business Valuation

LotteStyle GmbH

Business Valuation

Gütewerk

Business Valuation

Severin Borch - CEO Dragonflip

Your Valuation Expert

Severin Borch

CEO & Founder, Dragonflip GmbH

Severin has accumulated several years of project experience in business valuation and the valuation of intangible assets (including customer relationships and brand valuation) at one of the Big4 audit firms.

He also has experience in corporate M&A and preparing due diligence reports for buy-side mandates. As a former Amazon FBA seller, he is well acquainted with the specific circumstances in the e-commerce environment.

Big4 Experience Purpose-Driven Reports E-Commerce Expertise
Frequently Asked Questions

FAQ on Business Valuation

The most important questions and answers about valuing digital companies

How much does a professional business valuation cost?

The cost depends on the scope, chosen method, and valuation purpose. Since every situation is individual, we clarify the exact effort and costs in a personal conversation. The initial consultation to clarify your needs is free and non-binding at Dragonflip.

Which valuation method is suitable for my digital company?

For digital companies, a combination of multiple methods (based on SDE or EBITDA) and DCF methods is often suitable. Amazon FBA businesses are typically valued at 2.5-4x SDE, while SaaS companies often achieve higher multiples of 3-8x ARR.

How long does a business valuation take?

An indicative quick valuation is possible within 1-2 weeks. A comprehensive short report takes 2-4 weeks, while a complete formal valuation report takes 4-8 weeks. The duration depends significantly on the availability of documents.

When do I need a formal valuation report?

A formal valuation report is required for corporate law matters (squeeze-out, merger), tax purposes (relocation, gift, inheritance), court disputes, or when a legally secure, court-proof report is needed. For a business sale, a short report is often sufficient.

What influences the value of my online business?

The most important value drivers are: profitability (SDE/EBITDA margin), growth rate, diversification (products, channels, customers), brand awareness, quality of processes and documentation, owner dependency, and sustainability of the business model.

What is the difference between enterprise value and purchase price?

The enterprise value is the theoretically determined value. The actual purchase price can differ and is influenced by supply/demand, negotiation skills, buyer synergies, and deal structure. A good M&A advisor helps achieve the best possible price.

Ready for Your Business Valuation?

Schedule a free initial consultation and discuss your valuation needs with our experts. Or learn more about the sale process.