Project SerenitySwing

Successful brand in the sports and outdoor segment

Investment Highlights

For sale is a company founded in 2016 in the field of sports and outdoor products as a share deal (asset deal possible).

The products are mainly sold via Amazon, but also via its own online store as well as OTTO and eBay.

Most sales are made in the DACH region and in continental

SNAPSHOT

Revenue TTM*:

EUR 250 k

Adj EBITDA TTM*:

EUR 8.3 k (3.3%)

Sales Channels:

Amazon, Onlineshop, OTTO, eBay

Foundation:

2016

Under the three registered brands, products are sold, which are specifically aimed at customers who value quality, fresh designs, and a very good price-performance ratio.

The company is characterized by a very lean organization. In the day-to-day business, the managing director is supported by another employee who takes care of picking and packing at five hours/week.

The company is managed completely independently of location. There are no rental agreements for office or storage space.

Key Figures 2021 2022 2023
REVENUE
EUR 314 k
EUR 343 k
EUR 250 k
ADJ. EBITDA
EUR 33 k
EUR 33 k
EUR 8.3 k
ADJ. EBITDA in %
10.4 %
9.7 %
3.3 %

Now a buyer is being sought who, ideally, will bring not only a general understanding of the Amazon cosmos but also corresponding resources, especially in marketing.

Potentials arise primarily from the expansion and optimization of marketing activities and the integration of additional products and/or brands into existing processes.

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