Project SunShade

Successful company in the field of Lifestyle Accessories

Investment Highlights

For sale is a limited liability company founded at the end of 2001 selling products in the field of umbrellas & accessories as a share deal (asset deal possible).

The company sells a total of 477 products. Amazon is the main sales channel with 83%, followed by wholesalers with 11%, the own online store with 4% and Otto with 2%.

SNAPSHOT

Revenue TTM*:

EUR 1,335 k

Adj EBITDA TTM*:

EUR 276 k (20.7%)

Sales Channels:

Amazon, B2B

Foundation:

2001

* TTM (trailig twelve months)

Sales are made in Germany, Italy, France, Spain, the Netherlands, Poland, and Sweden.

The combination of high-quality products, a clearly defined strategy and appealing marketing & branding has enabled the company to establish itself as a top player in the relevant segments throughout Europe.

The company has been working closely with its suppliers for many years, which means that the products can be tailor-made to meet the company’s needs.

The company employs a total of nine employees who take care of the entire day-to-day business. In addition, two freelancers are assigned to online marketing activities.

The work building includes three offices, a meeting room, a server room, and a kitchenette. In addition, there is 461 m² of storage and commissioning space. The building is owned by the managing directors, a lease might be possible.

In principle, the company can be managed independently of location. An advantage of leaving the daily business on site would be the possible takeover of the long-time and experienced employees.

Almost all products have unique selling points; for the accessories the motifs, for the umbrellas it is for example special shapes, designs or material.

All products are timeless and can be offered immediately unchanged in other market places (e.g. USA, Australia, Japan, Turkey).

Key Figures 2021 2022 TTM
Revenue
1.000 TEUR
1.316 TEUR
1.334 TEUR
ADJ. EBITDA (excl. Management numeration)
EUR 210 k
EUR 304 k
EUR 276 k
ADJ. EBITDA in %
21.0 %
23.3 %
20.7 %

The owner is now looking for a buyer who, in addition to an understanding of design, fashion and art, also has the entrepreneurial drive and resources to take the company to the next level.

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